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Our SECRET Weapon... a Very Unique and Creative way of
using Associate Programs. Don't Miss this
One!
There is a real
advantage to Associate Programs that no one else has tapped into but
us (that I am aware of)... and in this section I will give you all
of the details on how you can start using it yourself.
An
Associate Program is really the ultimate ad-tracking
software!
What I mean by
this is that when you place your banner ads, your text links,
buttons, or any type of advertising you pay for, you can assign an
associate number to that advertising and track its results to see if
it is making you money (or losing you money).
Then you can
track exactly how many visitors come in and how many sales were
generated by each individual ad. You can tell exactly what ads
are making you money and which ads are losing your money. It is
the ultimate ad-tracking software!
In fact,
depending on how you use it... it is like ad-tracking software with
a built-in bonus Associate Program! We have been using this
technique for years and it has made us a fortune!
Just think,
within days of you placing an ad, you will know if it will make you
a profit - right to the last penny. If the ad is not making you
enough money, you can abandon it immediately and not waste another
penny wondering if it was actually making you money.
You've probably
seen many of our ads or banners, which are placed by our associates.
However we also purchase banners and advertising in order to track
them and see how they are doing. We use our associate software to
test banners, buttons, text links, ezines ads, opt-in email ads, and
so on… to make sure they are actually making a profit. If they
aren't making a profit, we will dump the ad... if they are making a
profit we will keep buying that banner or button space, or even keep
buying that sponsorship space on a newsletter or email
discussion.
Isn't that an
incredible powerful tool? Knowing EXACTLY which ads are making
you a profit and EXACTLY which ones are not!
We test a
variety of promotional methods, and each time we assign an associate
number to ourselves. Then using the same methods we use to track an
associate (in essence, the paid ad or paid banner basically becomes
an associate), we can track exactly how many visitors came in, and
how many sales were generated from that ad, so we can see if the ad
made money.
Your Associate
Program software is the ultimate tracking software! No one else is
doing this... and I have no idea why? I told one of my marketing
friends about it at a seminar last September ("Hi Jonathan", if you
are reading :-) and he said, 'It's the greatest idea! It's
so simple, that I can't believe I didn't think of it and that other
people aren't using this idea! The ad tracking capability of this is
worth the price alone… it is like getting the ultimate ad tracker
with a built in associate program.'
You can
place hundreds of ads anywhere on the net, and at the end of the
month, you know exactly which ads made you money, and which ones
lost you money. Of course, you keep the ones that made money,
and you dump the ones that lost you money. It is the ultimate way to
test... and you get your results instantaneously because the
software tracks the results in real time! There is no staff to
figure it out at the end of the month and no stacks of paper work to
do. You just check the stats by going to a webpage on your website
and you know exactly how many visitors were converted into
sales.
You can check
three things with this method:
- Is my banner
or ad slogan effective?
- Does the ad
space make a profit?
- See if you
got all your ad impressions (or if the advertiser ripped you off).
Ok, let's go
over #1 first. If the advertiser tells you how many impressions the
banner had, you can see how many clicked through your banner, and
how many people have converted into sales. So you know how effective
or ineffective that banner is. Find the banner which pulls the best
for you.
#2… you can
test new banners and ads to see if they pull better than old ones.
For example, you may find that the banner or ad which usually pulls
a 5% click-through does much better than a new ad you placed which
only pulls a 3% click-through (because your associate program tracks
all this). You may also find that you are only converting one
visitor out of every 300 visitors into a sale, and you normally
convert one out of every 100 (because the associate program software
tracks all this). This system allows you to determine which ad space
pulls better or worse than other ad space. This information is
invaluable!
#3… if the
advertisers track click-throughs (especially if you are paying per
click-through) and they say you got 1000 clickthroughs, but your
software shows that you only got 700 clickthroughs, you have an
argument with them that their counts are wrong. This is very
powerful and I have personal experience with a situation like this…
and they gave me the remaining clickthroughs free as I could prove
that I didn't get all my click-throughs.
It is the
perfect way to test new banners, new buttons, new text links and new
ads.
We use this all
the time... it allows us to implement an idea and test it on a
moment's notice. Since we spend over $25,000 a month (yes, I know
that is a lot of money and most of you don't have that to spend
every month… but remember we started out small a few years back…
only spending less than $100 a month. But with this tracking method,
we just place new ads every month and the ones which made money we
stayed with, and the ones that lost money we dumped. After a few
years, we are left with over $25,000 a month in ads that always
make us a profit. Are you starting to see the power of this
yet?
We use this
software to track almost every ad we place. On banner ads, button
ads, text-link ads, sponsorship of newsletters and Ezines, and so
on. It's critically important that we track everything to see which
ads are successful and which ones aren't.
We'd never be
able to track this number of ads without using our Associate Program
software as our ad-tracking software! There would just be too much
paperwork to do (it would be a full-time job just to track and
record this information). But with an associate program, you can
assign as many numbers as you want to your ads and it takes care of
all the tracking for you. For every promotion you do, for every
joint venture you do, every special deal you do, every ad that you
place can have a different number enabling you to get some very
detailed statistics and information. You will see which ones are
profitable and which ones aren't.
I know I have
said this over and over in this section, but it is that important!
Do not underestimate the power of this… the power to see which ads
are working… which ads are not… and where you are making your money
online.
Ok, as you can
tell, I am getting a little excited here so I'd better cool down for
a moment (I just love talking about making money and automating
things!).
Let's go even a
little further. Say you are doing a promotion in a newsgroup (I talk
about how to do newsgroup promotions and get tremendous results in
my Internet Marketing Course, click
here to check it out)... you assign yourself an associate number
and put that associate URL in the signature portion... you can check
exactly how many visitors you got from that one promotion, how many
sales you got, not just the one time, but over and over and over
again. You can assign a different associate number, and track
every single promotion separately.
Use it when you
do a free classified ad promotion. In other words you assign
yourself an associate number, use that, and it will tell you exactly
how many visitors and sales you got.
This way you
know exactly how many visitors you get from classified ads vs. how
many visitors you got from the banner ads you placed. How many
visitors you got from an Ezine sponsorship ad you placed vs. how
many visitors you got from trading links with somebody.
It will also
help you pinpoint problems. For example, if your stats say that
500 visitors came to the site, no one bought… either you have a very
misleading ad attracting "unqualified" visitors, or you may have a
webpage or sales material which is not doing a good job at
converting visitors into sales. All of this is invaluable
information!
Let's even go
one step further to show you the uses for this.
You don't have
to rely on what people want you to believe... when you can get the
cold, hard facts! For example if someone approaches you to trade
links... they could claim that, "I have 20,000 visitors coming to my
site a month and you are probably going to get a 5% click through."
in reality they may only have 2,000 visitors coming through their
site! By assigning an associate number to the link you can find out
exactly how many visitors are actually clicking through the
reciprocal link and coming to your site. And if you find that they
are not sending you enough visitors, you can cancel your reciprocal
link agreement. Do you see the advantages of this? The benefits
are huge.
You can track
it all. The advantages are just incredible! You just HAVE to
start tracking your advertising this way today!
So that is the
"secret weapon" our Associate Program software gives us. Just the ad
tracking capabilities, in my opinion, are worth the Associate
Program software purchase alone. It really gives you power with your
advertising dollar. For details on some of the most powerful
associate program software on the market click here. This is a really, really good way of
using Associate Programs in a unique and creative manner.
Let me reword
that. Even if you don't use the software for your own Associate
Program, but use it for ad-tracking... it is worth every penny! It
will allow you to know for sure where you are making money and where
you are losing money. It will help you streamline your business,
making it a lean mean money machine...by taking out the ads that
don't work and keeping ads that do work, and testing new ones over
and over again.
To
summarize… a very, VERY, very powerful way to make money
online!
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ABOUT THE AUTHOR: Corey Rudl is
the owner of four highly successful online businesses that attract
more than 1.8 million visitors per month and generate over $6.6
million each year. He is also the author of the #1 best-selling
Internet Marketing course online.
Click here to check out his site that's
JAM-PACKED WITH THE EXACT INFORMATION YOU NEED to start, build, and
grow your very own profitable Internet business starting from
scratch.
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