Dear Friend,
Everything you may have heard about the legendary Direct Mail Bootcamp is true.
Even the stories about what Gary Halbert did in the Al Capone suit at the Arlington Hotel are true. (Yep, Gary would have made Big Al proud.)
But the biggest story of all is what happened to me and those who participated in the bootcamp. We all learned the ultimate skill . . .
How To Make A Good Income Anywhere, Anytime,By Developing and Following Through Direct Mail Projects ! ! !
It’s true. No matter who you are or where you live in this country, you can learn how to make a good income doing nothing but coming up with and rolling out direct mail projects. And it’s an easy business to get into. You don’t need an office or storefront, you don’t need retail clerks or salespeople, you don’t need a heavy investment in inventory. In fact, all you need to get into the direct mail business is to . . .
Start Mailing Sales Letters ! ! !
Of course, just because you start mailing letters, doesn’t automatically mean you’re going to make money. That’s because success in direct mail is kind of like baking a cake. To bake a cake, you use a recipe, put in all the ingredients in the right order, pop it in the oven, and you end up with a cake. But try to make that same cake without a recipe, and chances are you’re not going to end up with a cake at all. In fact, you’re probably going to end up with one heck of a mess!
And it’s the same way with direct mail projects.
If you try to make money in direct mail, and don’t know or don’t use the "Recipe for Success in Direct Mail" (the recipe revealed by the experts at The Direct Mail Bootcamp) you’re probably going to have the same kind of success rate you’d have if you tried to bake a cake without a recipe. Just about zero. (And you’d still end up with a big mess on your hands.)
But if you know, and use, the amazingly simple, straightforward "Recipe for Success in Direct Mail" (as revealed at the Direct Mail Bootcamp), you’re going to discover it is easy to make money with direct mail ventures. And it’s easy to pursue a lifestyle where all you do is come up with, and follow through on, direct mail projects. It’s a real adventure, and an adventure that can make you rich, if you know the "recipe for success"!
And that was the purpose of the Direct Mail Bootcamp -- to bring together the best minds and top performers in the direct mail business for four solid days, so they could teach the "Recipe for Success in Direct Mail" to others. And that’s exactly what they did.
Some of the experts who participated in the bootcamp were . . .
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Gary Halbert - Whose clients eagerly pay him $15,000 an hour for his marketing advice!
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Ted Nicholas - Known as the most successful Magazine Advertiser in the Country!
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John Carlton - One of the best copywriters alive today, known for getting results!
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John Eger - Co-owner of National Response Corporation; places 4,000 ads a week!
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David Deutsch - Ex-Madison Avenue Copywriter, now highly in-demand freelancer!
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Carl Galletti - Direct Mail Catalog Expert!
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Lisa Morrice - President of On Target Communications, specializing in direct response!
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Phil Kratzer - A brilliant marketing strategist, involved in two-step marketing, 900 numbers!
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Karen Anderson - List broker specializing in joint ventures and endorsed mailings!
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Bond Halbert - Another Halbert (Gary’s son) with the gift of marketing brilliance!
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Guerilla "Bill" & Karen Myers - Known for their low budget projects that net high returns!
This amazingly talented group of people, all of whom make a living in some aspect of the direct mail business, came together for the first time ever for a single purpose . . .
To teach Direct Mail Bootcamp Participants everything they knew about creating successful direct mail projects ! ! !
And instead of just giving speeches, they spent four days demonstrating how to create successful projects in a logical, step-by-step process. Starting at the beginning with the very basics and sequentially working through each step in the entire process. Everything was covered, but just to be sure everybody got it, the experts actually . . .
Came Up With A Direct Mail Project And Developed It From Beginning To End Right There In The Bootcamp!
A complete project. From start to finish. From coming up with the idea, to defining the market, to creating the product, to developing the offer, to getting it all down on paper, even to mailing and taking orders. They did it all.
And in the process, they revealed the "recipe", the "template" for success in direct mail. And until you see for yourself, you’ll never believe how easy it can be for you to make good money in this business (as long as you follow the proven formula).
Here are just some of the things you'll discover . . .
A Very Small Sampling Of The Important Topics That Are Covered On These 24 CD's
- Why it is so important to Define The Market First, before
you come up with the product. (Most people come up with a
product, and then ask "Who can I sell it to?". That’s the wrong
way.)
- Where to find the Ultimate Market To Sell Direct Mail
Products To. (And how to know before-hand if the people you are
mailing your letter to are in the position to buy from you.)
- How to find the Ultimate Direct Mail Product for your
market. (And how to get manufacturers and distributors to send
you free samples of products they want you to sell!)
- How to Avoid The Really Dumb Mistakes behind almost all
direct mail failures! (This alone can assure you of a 1000%
better chance of success.)
- How to find Start-Up Capital And Complete Financing for
any direct mail project!
- How to find names, addresses and spending habits of the
group of People Most Likely To Want To Spend Money With You!
- How to write a "killer" direct mail offer that will Make
People Want To Send You Money!
- How to Master The Mechanics Of Producing A Direct Mail Offer
That Really Works!
- How to use Premiums and Free Bonuses to Boost Your Sales
Right Through The Roof! (And why the best premiums probably
won’t cost you a dime.)
- How to estimate the Profit Potential and risk of any direct
mail offer, and How To Know In Advance Which Projects Will Be
Big Winners before you invest a single penny ! ! !
- How to Use the Post Office for Maximum Effect!!! (Includes
techniques to disguise bulk mail, getting the best postal rates,
and timing your mail for best responses.)
- How to acquire the mail order rights to Best Selling
Books and Videos for as little as $250!!
- How to get a Print Shop to agree To Underwrite Most of the
Start-Up Costs Of Your Next Direct Mail Project! (And how to use
printing services to increase your response rate.)
- How to put your Direct Mail Order Entry and Product
Fulfillment System on Full Auto-Pilot!!! (Get orders taken,
charge cards processed and products shipped without your
involvement!)
- What you must do to Protect Yourself Legally before you
start any direct mail project!
- A strategy to generate $100,000 in 120 days starting with
just a $600 investment ! ! !
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The experts showed us all this and more! And they presented it in a way that made it easy to follow and simple to understand. More importantly, we learned success in direct mail can be almost automatic -- if you follow the recipe! The same recipe being taught to us by people who were actually doing what they were showing us how to do, and that was . . .
Raising Huge Sums of Money With Direct Mail Projects ! ! !
But you know, it’s funny. All the experts kept talking about was how they weren’t in direct mail for the money, instead they were in it mostly for . . .
The lifestyle that having money permits them to live.
It’s a strange way of thinking about money, but I guess they’re right. It’s not so much the money that’s nice, it’s what having money allows you to do.
See, when you have money, you don’t need a job, you don’t have to work for anyone else. And not having to show up for work every day frees up a lot of your time.
Time you can choose how to use. Time to spend with your family. Or on your hobbies. Or on an adventure. Whatever.
The Choice Is Yours.
But, as the experts pointed out, having the choice to do what you want, and having the free time to do it, can become quite addictive. Once you taste this freedom, you’ll find it hard to go back to your old job. You’ll never want to work for anyone but yourself. And you’ll know why those who are doing it say a career in direct mail is the ultimate adventure!
Being able to come and go as you want, to travel, to spend time with your family, your friends, or to just sleep late, are luxuries far more enjoyable than a big car or a fancy gold watch. (Or so say the experts.) According to them, the real reward of success is . . .
True Independence.
(And I always thought it was the money!) Anyway, listening to these successful people talk about their lifestyles was fascinating. And it made us realize that money isn’t the goal. Money just provides a means of reaching many different goals, goals as different as the individuals who set them. (But money is not a bad thing.)
There is something that money brings, though. Something that none of the speakers actually talked about, but something that could be seen in all of them. There was an air of confidence, a feeling of security, maybe even an inner peace that made these people stand out in a crowd.
But maybe it wasn’t the money, maybe it was the knowledge that they had discovered a way to live well, no matter what happened in their lives. They knew that anytime they needed money for anything, all they had to do was follow the recipe for success in direct mail. And in a few days, money would start filling their mailboxes.
A surprising thing about these experts is that they weren’t at all hesitant to share the techniques they had mastered. They didn’t hold back on anything, they told us everything, gave us advice and direction, and even told us about their biggest mistakes. It was amazing . . .
They had discovered a way to escape from the rat race, and didn’t mind sharing the secret!
They were also honest with us. They told us direct mail is not some Get Rich Quick scheme. It is a way of doing business. A way to reach a huge audience of millions of potential customers without having to knock on a single door. Or without having to make a single sales call. It’s all done by mail. (Which means you can launch projects from the kitchen table.)
And, because you can reach so many potential customers
inexpensively . . .
Even a small success with a direct mail project can reap huge profits!
You don’t need a sophisticated operation mailing hundreds of thousands of letters a week. In fact, using the recipe for success, you can earn $20,000 or more per month, doing small mailings into the right market. You can keep your business small, yet still be able to make big money.
Another thing they taught was you don’t need much money to get started (they really pounded this into our heads). In fact, they all agreed that having too much money is one reason many people fail! The logic behind this statement is surprising, but it turns out to be true.
Anyway, those lucky enough to attend the Direct Mail Bootcamp realized very quickly that they were part of something very special. This was one of those amazing, profoundly life-changing events you sometimes read about in the biographies of people who have made it big. No doubt sometime in the future, when some successful person is asked what was the turning point in his (or her) life, he (or she) will point to participation in the Direct Mail Bootcamp.
But not everybody could get in . . .
Unfortunately, not everybody who wanted or needed the kind of experience the direct mail bootcamp provided was able to attend. Some people, still stuck in the rat race, couldn’t get away from their jobs. Others had prior commitments they couldn’t reschedule. And many just couldn’t afford the thousands it would cost to fly to Hot Springs to participate in this event for a week.
Even some of those who had the free time, the funds, and an open schedule, found they couldn’t get in. To their disappointment, they discovered that the limited number of open seats at this event filled up just days after it was announced (but that’s no surprise considering what was being taught, and who was teaching it).
Anyway, if you are one of the ones who missed out on this life-changing experience, and want the "recipe for success" in direct mail, along with the private and confidential advice and direction from some of the best minds in the industry, you’re in luck!
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Here's What The Top Dogs in The Industry Have To Say About The Direct Mail Bootcamp |
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"As someone who has purchased many home study courses in his life, I must admit I was floored by the amazing content and down-to-earth information presented by the masters of direct mail. I've already made money using just one of the ideas from the course -- in less than a week! I would seriously recommend the Direct Mail Bootcamp to anyone who wants to make a lot of money quickly with direct mail."
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| -- Jonathan Mizel, Colorado |
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"I never have gotten so much easy-to-understand, stick like VELCRO to the brain, direct mail techniques from one single source as I have from your Direct Mail Bootcamp tapes. For literally years, I had been looking for just such an all-in-one, complete direct mail guide. Your Direct Mail Bootcamp tapes have given me back my dream.
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| -- Jim Huebner, Florida |
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"I have just finished listening to the Direct Mail Bootcamp tapes. The material is excellent! I am finally convinced that I can get a direct response business going, and it has the lifestyle I want!"
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| -- Merle Thowe, Oklahoma |
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"Purchasing the Direct Mail Bootcamp is by far the most sure-fire way anyone (even a rookie like me) can get started in direct response marketing with the smallest risk and the potential of the greatest success."
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| -- James H., Tampa, Florida |
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"The material you sent is just great and will be very helpful to me in my efforts. It is very re-assuring to find people who are genuinely interested in helping others. Your honesty and integrity are obvious and I feel fortunate to have purchased your tapes."
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| -- Ken Schaadt, California |
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"You gave me step-by-step instructions I can use to grow my own direct mail business. With the advice you share freely, I'll be able to reach my dreams a lot quicker. Your successful experiences, passed on to others, will make doing business less risky and more profitable.
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| -- Mike Roth, Arizona |
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"The very complex subject of Direct Mail laid out in a clear, simple, step-by-step system. So simple anyone can do it! Great Job! If you can't take it from here and make a ton of money -- you are beyond all hope."
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| -- Ken Kerr, California |
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"Gary Halbert's point-by-point explanation of how to construct an offer and where to get a product was exactly what I needed. This was my first exposure to direct mail marketing and I have received so much good information that I can't wait to begin using it."
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| -- Steve P., Harrison, Arkansas |
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"I've already used a couple of the concepts from the Direct Mail Bootcamp. The bottom line was $11,500 in the bank in about five weeks. If you are serious about success and want to make money with direct mail, you must get this course."
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| -- Erold Ansell, Australia |
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"The Direct Mail Bootcamp was practical, professional and astoundingly thorough. I expected the material to be good but I never expected the amount of information I got.
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| -- Chuck Bernstein, Georgia
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See, everything at the Direct Mail Bootcamp was professionally recorded onto audio tapes. And a complete library of these tapes, along with a step-by-step direct mail workbook, is now available to you.
And along with the 24 CD set and workbook, you’ll also receive . . .
A Turn-Key, Ready-To-Use Direct Mail Project, along with the REPRINT and REPRODUCTION RIGHTS to the tapes and manual sold in the offer!